■ concept◄

■ previs

■ set

The idea for MOTHERLAND was to bring old propaganda art to life in motion images while making a connection with today's zeitgeist.
Major influences for shot design and aesthetic were Soviet artist Alexander Rodchenko, Soviet war photographer Georgi Zelma, propaganda art by Shepard Fairey as well as the study of propaganda posters from Soviet Russia, the British Empire, Nazi Germany and WWII USA.
While MOTHERLAND's images feel reminiscent of 1920s and 1930s propaganda and overexposed war photography they are infused with modernday elements and image quality.

I built up a library of initial concept images and motives I felt appropriate to tell the story I wanted to tell and expanded that into a poetic animated montage during pre-production.
Initial story- & moodboards were either drawn, assembled from pieces of Propaganda art or created in MAYA.